Hannah’s Hands of Hope is committed to providing hope, through both practical and strategic resources, for families facing traumatic, life-altering situations with their children. To launch they're brand they were looking for a logo that would appeal to both children and adults, as well as incorporate a few of Hannah's favorite things. The logo reflects this child-like nature with a custom drawn typeface, implied circle, anchored by the peacock feather and stem. This “stem" at the bottom of the circle give the feeling of support and openness, while the whimsy of the letters keep the logo feeling energetic. The dots within the line are a subtle way to show the step-by-step journey your families take together.
Client: Hannah's Hands of Hope
Art Director and Graphic Designer: Lauren Atherton